BY JOVAN KRSTEVSKI
Sustainability has become a timely and essential concern nowadays and I must say, for all the right reasons too. Luxury goods brands, including luxury watch brands too have a responsibility in that area as consumers are increasingly looking for sustainable, ethical sources for their goods. Having just the concern for the environment in mind, the reputable German watchmaker Glashütte Original has now come forward with new textile watch straps in orange and green colors, made from 100% recycled fishing nets. Showcasing that as the crème de la crème of watch brands, they’re not just one of the best, but they truly feel the environmental responsibility on their shoulders.
These sporty vibrant orange and green straps add a splash of color to the brand’s lineup while also demonstrating their commitment to environmental responsibility. Not only do they have a strikingly vibrant look, but they also pair very well with a variety of options.
The new straps add a sporty look to any of the brand’s watches, whether they match the bezel or stand out as a fun contrast. These new additions complement the existing lineup of textile straps available in black, dark blue, and gray.
What I learned from these straps is that recycled fishing nets are in fact a great material to make watch straps from. The composition of recycled fishing nets is intrinsically extremely durable, making them resistant to everyday wear and tear like ripping and fraying, a fate that eventually befalls upon straps made from other materials.
Another great aspect is how breathable they are when exposed to the water. Plus they dry almost instantly, thanks to the special double weave employed in the manufacturing of these straps, they offer superb resilience while providing maximum comfort, making them a perfect accessory for active lifestyles.
By their nature, they pair really well with the more sporty line of watches from Glashütte Original, like SeaQ for instance, but here’s the fun part: They can be paired with brand’s dressier options like Senator and Pano collection just as well; providing a touch of sportiness and a bit of a casual chic style. You can now get all five color options at Glashütte Original boutiques and their official partners around the world.
